Auburn football quarterback Bo Nix has added another NIL deal to his list of endorsements. First, it was Milo’s Sweet Tea, followed by Bojangles (it’s Bo time!), and now he will make weekly appearances on SEC-centered podcast The JBoy Show.
Jake Crain, the host of the show, is a former football coach himself and built up the podcast during the pandemic before just recently joining Colin Cowherd’s podcast network, The Volume. Now, Crain has signed seven SEC football players to join him for weekly appearances on the show, including Auburn football’s QB1.
Nix is joined by Connor Bazelak of Missouri, Jaden Wydermyer of Texas A&M, Todd Harris from LSU, Jordan Battle from Alabama, and Kearis Jackson and Jamaree Salyer, both from Georgia.
According to Forbes, the players will receive $500 per weekly show, totaling 15 shows for $7,500. Each student-athlete will join The Jboy Show for a 15-20 minute time slot to go over last week’s game and preparations for the upcoming game. Crain said he’s excited to give the audience a glimpse of the human aspect of college:
"“We’re very excited to bring student-athletes from different universities around the SEC to provide prospective to fans they won’t be able to get anywhere else,” said Crain. “We want to be able to provide our audience with the human element of playing in the nation’s top college football conference from the league’s top play-makers.”"
The JBoy Show has come a long way since launching in March of 2020, and it will only continue to get bigger with the moves that Crain is making for the show.