Alex Golesh just outlined a brilliant approach to handling big-money Auburn boosters

The new Auburn coach is setting boundaries with big money donating boosters, and it is something other programs should take note of.
Auburn Tigers football head coach Alex Golesh speaks during a press conference at Woltosz Performance Center in Auburn, Ala. on Monday, Dec. 8, 2025.
Auburn Tigers football head coach Alex Golesh speaks during a press conference at Woltosz Performance Center in Auburn, Ala. on Monday, Dec. 8, 2025. | Jake Crandall/ Advertiser / USA TODAY NETWORK via Imagn Images

Alex Golesh is setting boundaries with Auburn boosters, and honestly, it makes us love this hire even more. Golesh sat down for an exclusive interview with On3's Pete Nakos and spoke about how he is handling the big money boosters at Auburn, and other programs should be taking notice.

Golesh was pretty candid about knowing that any program needs money to be successful. It is no longer just about the promises of National Championships, making it to the next level when bringing a player in; it is about the best-built facilities and giving players the most money to come and play. While boosters help bring those players in with donations, they have no input in decision-making.

The new Auburn head coach has no problem telling boosters where their money is going in the program, but he certainly isn't letting them in on the decision-making. In fact, Golesh said he is fine with turning donors away if that is what they are expecting when making a donation.

"They have a right to know what you’re spending money on, but you have to be really careful," Golesh said. "If you’re going to spend money and then want to be involved in decision-making, then we’re good; we don’t need your money. If you’re upfront and honest from the beginning, you’ve got a chance.”

Golesh said this is how he plans to navigate the new world of boosters and money donors as a head coach at a bigger program compared to his former job at USF. Golesh had a lot of success in Tampa in his final years there, and he hopes to carry that success to Auburn in his first season.

While the money is crucial to helping build the program, Golesh still wants to set firm boundaries with donors. To win a National Championship at Auburn, Golesh has to stick to this or else things will get out of hand quickly.

This is a big stand for a first-year head coach at a power conference and it is also very repesctable.

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